1 · You 2 · Your team 3 · Your business The team Speaking Client login Book a call → Take the 10-minute assessment →

Step 3 · Your business

When the game plan calls for more.

For most clients this comes after steps 1 and 2, when the monthly game plan shows where the business is short: a product that needs building, a message nobody hears, a sales process that still lives in your head, a week with no room in it. That is when we bring in the right people, inside the same plan, through one relationship: me. And if you already know the project, you can start right here.

where we stand

An agency for every problem.

One relationship, one plan, one number. You never manage five vendors.

How I think about it

Every part of the business should help it sell.

Most companies treat engineering and the books as a cost of doing business. A nimble business asks every area the same question: how does this help us win and keep customers?

Product and engineering

Help a prospect or customer decide faster and with more confidence: the quote in minutes, the demo that answers the real question, the proof in front of them when they are deciding.

Marketing

The right people already know what you do, and why you, before the first call.

Sales

A way of selling that wins more of the deals you already see, without you in every one.

Support

Customers get answers fast, and your hours go back to the calls only you can win.

The numbers

Next to the profit and loss statement and the balance sheet, a plan for the next thirty days: what to do more of, and what to do less of.

Where it usually shows up

Five places a business gets stuck.

Each one starts small and grows with the company. You only add what the game plan calls for, and each one is priced on its own.

Start hereAs you growWhen it’s big
Product and engineeringSee how it growsAn assessment of where buyers slow down and your time goesTools that help people buy, and automation for the busyworkA team improving it every month
MarketingSee how it growsA clear message and someone overseeing itSteady help getting it outA marketing rhythm that runs without you
SalesSee how it growsA sales process on paperCoaching for whoever sellsA team that sells without you
SupportSee how it growsAn assistant for your inbox and calendar, a few hours a weekA dedicated assistant who runs your weekAn assistant team that keeps the operation running

You don’t hire ahead of the need, and you don’t outgrow the help.

Underneath it all

The numbers every game plan runs on.

Clean books every month, a profit and loss statement and a balance sheet you can trust, and next to them a plan for the next thirty days: what to do more of, and what to do less of.

Coming in with one project?

You can start at step 3.

A product to build, a website that works, a sales process written down, an assistant for your week. You do not have to do steps 1 and 2 first. Tell me what the project is, and I will tell you plainly whether we are the right people for it. If it turns out the real problem sits with the team, I will say that too.

Why it works

One relationship, from you to the business.

Agencies sell services. Coaches sell sessions. I start with you, then your team, and only then bring in more, when the game plan shows it is needed. You never manage five vendors, and nobody sells you what you do not need.