The numbers · Use case

Books on time are the first win. The game plan is the second.

Getting clean books every month is a real win, and it is where most bookkeeping stops. The results come from what happens next: every close turns into a one-page plan for the next thirty days, with where you stand, the least you need to protect, the most you can reach, and the few moves that close the gap. Then we work the plan all month.

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Works for any business with a profit and loss statement. Here for one project? Start here.

Two wins, not one

The books tell you where you are. The plan moves you.

Win one

Books on time, every month

What you get: Every account reconciled and the statements ready by the middle of the next month.
What it does: You stop guessing from the bank balance. Most bookkeeping stops here.

Win two

A game plan that drives the month

What you get: One page every month, built from those books, and a weekly conversation to work it.
What it does: The numbers turn into a few moves you make this month. This is where the results below came from.

How it works

From the close to the plan, every month.

The books close

Every account reconciled and the statements ready by the middle of the next month, so the plan runs on real numbers, not the bank balance.

Where you stand

What is already locked in for the month, what spending has to stay under, and how much new business it takes to have a good month.

A floor and a reach

Two versions of the month side by side: the least profit to protect, and the most you can go get. Each with a limit on every expense line.

A few moves

Three or four things to do, each marked: non-negotiable, do this first, do this week, or stretch. Fewer moves land better than more.

Then we work it. We talk every week, and next month’s plan opens with how this one went.

What you get

One page, every month.

Game plan · sample monthIllustrative numbers

Step 1 · Where you stand

Revenue locked$12,000Already confirmed

Expense target$10,000Stay at or under

Sales to the floor$1,000New business to close

Last month’s profit$4,200The bar to beat

Step 2 · Floor vs. reach

Floor $3,000 profit · the minimum

Revenue needed: $13,000
Payroll: ≤ $6,500
Office and admin: ≤ $1,500
Professional fees: ≤ $1,200
Advertising and other: ≤ $800

Reach $6,000 profit · go get it

Revenue needed: $16,000
Payroll: ≤ $6,500
Office and admin: ≤ $1,500
Professional fees: ≤ $1,200
Advertising and other: ≤ $800

Step 3 · What to do

Non-negotiableMatch payroll to the work that is booked, not last month’s schedule.
Do this firstFollow up on every open proposal this week.
Do this weekNudge every customer who started an order and did not finish.
StretchOne offer to past customers to close the gap to the reach.

What it has done

Real months, from one client’s plans.

A slow month, sold back to strength

The month opened with less than half the usual revenue locked in. The plan said sell. They closed twice what was on the books and finished at nearly double the reach.

A losing month, turned around

The same month that lost money the year before finished profitable, and beat its reach on revenue.

Payroll matched to the work

Payroll came in 21% lower than the same month a year earlier, by staffing to what was booked instead of the old schedule.

From one client’s monthly game plans, shared without names or dollar amounts. Every one of these came from the plan, not just the books.

Already have the first win?

Keep your books. Add the plan.

If you already work with a bookkeeper I introduced you to, your books are in good hands, and that is the first win. Bring them under Brave Cave and the same people keep doing your books. You add the monthly game plan on top, with one relationship for both.

Talk about adding the plan →

Next step

Do you know your floor for this month?

Tell me on a short call. Bring last month’s numbers if you have them. If a monthly game plan would help, I will show you what yours would look like. If not, I will tell you that too.

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